Graeme Newell

Graeme Newell is the president and founder of 602 communications. He is a speaker and trainer who shows cable and broadcast teams how to effectively market and tease their shows. He trains broadcast teams how to identify the most sellable components of a show, then teaches specific writing and producing techniques to showcase those strong components.

Graeme spent most of his career as a front-line producer and manager in Charleston, Phoenix, Atlanta, and Columbus, OH. After years of working in both newsrooms and promotion departments, he started 602 Communications in 1997. A typical tease and promo schedule is worth millions of dollars a year, yet most producers have never had ormal training in effective teasing and promotion strategies. Graeme teaches these teams to make maximum use of this incredibly valuable resource.

Since the beginning, his workshops have been long on specific examples and short of lip flap. His presentations feature hundreds of strong video clips so participants get a firsthand look of exemplary writing and producing techniques. He focuses on practical solutions that participants can put to use right away.

Graeme has done workshops for most of the major cable and broadcast networks including ABC, CBS, NBC, CNN, Fox, MSNBC, CNBC, HGTV, ESPN, Food Network, Hearst Argyle, Tribune, CBS News, and many other communication companies. Graeme works with broadcast networks and local stations throughout the world.

Graeme lives with his wife Annette in Charlotte, North Carolina.

Contact Graeme Newell